Kwame Annom Amfo-Akonnor pitched his local food start up business to an expert panel at Enterprise Africa 2017* for corporate mentorship support which included PR, branding support, social media and digital marketing. He impressed the panel and won top prize. This package was put together by Essence 13 working with Pop Up Africa. So what are the hopes, dreams and challengers of Kwame's startup. Let's find out here is a question and answer session by this enterprising business man.
west african food
I have a lot of Nigerian friends and not one of them has ever baked anything for me when I showed up at their door. So you can imagine my surprise when I found out that there exists an indigenous dry confectionery mix market in Nigeria! I was curious to find out more and also baffled at my own ignorance. I have always professed that African people don't really do the whole oven baking thing but that's a lie. It is because I don't know how to bake and find that it is easy to blame it on others. Perhaps my Nigerian friends bake for their children and chose to only cook Egusi Soup for me.
This article is about the panel discussion, progress made in a year and next steps we should make to promote African Cuisine.